New Zealanders have a deep connection with nature. Our landscapes and wildlife are incredibly unique and are central to our wellbeing and identity.
Our economy is underpinned by our primary industries, such as agriculture, fisheries and forestry, which rely heavily on nature. Our clean and green image is known worldwide, and our tourism sector also depends on a healthy environment.
But nature is in trouble. Aotearoa New Zealand has the highest proportion of threatened species per capita in the world, with about a third of our native species (around 4,000) threatened or at risk of extinction.
In December 2022, New Zealand and other countries around the world signed up to the UN Kunming-Montreal Global Biodiversity Framework (GBF), a global Treaty which aims to halt and reverse the loss of nature by 2030.
WWF played a leading role globally in developing the ambitious goals and targets in this Treaty. In New Zealand, WWF is pushing for the changes needed to meet these targets and working with industries to help adopt nature-friendly practices.
Through our partnership with the Tindall Foundation, our Community Conservation Fund also supports community groups on the ground to conserve and restore Aotearoa New Zealand's natural environments and the native species in these habitats.